Introducing Jati Bario
Recommended use for fried and steam rice, served frequently during special occasions by the long house chief and Sarawakians in general.
Jati Bario Rice, selected from the Adan varieties, is regarded by the "Orang Ulu" and natives as the finest and best rice from the highlands of Sarawak, eaten only by the long house chief on special occasion.
Jati Bario Rice is the only rice grown in cool climates at elevation above 1200 meters. Cultivated by the natives or "Orang Ulu" in the highlands of Sarawak, Bario Rice has long been regarded as one of the finest rice grains of the world. Noted for its soft texture, fine and elongated grains, pleasant and mild aroma and exquisite taste, Bario Rice is truly the best rice money can buy. Bario Rice is not commercially produced. It is a home-grown rice, labouriously planted and harvested entirely by hands, using age-old traditional methods. Grown in the fertile valleys of the highlands at 1200 meters above the sea level and irrigated by the cool and clean mountain streams, Bario Rice is produced without the usage of pesticides and chemical fertilizers. Therefore Bario Rice has all the attributes of organic rice with the added flavour and distinguished taste derived from the cool, pristine and unpolluted environments where it is grown. Bario Rice is both for the connoisseurs and health conscious consumers, suitable for the whole family. Now, Bario Rice is specially air- flown out of the highlands from Bario and Bakelalan town by Serba Wangi Sdn Bhd for the rest of Malaysians to sample the finest rice form the Land of the Hornbills.